Choosing Toys That Truly Support Language Development

As the holiday season approaches, the toy ads start shouting at us from every direction: “This gadget will boost your child’s brainpower!” It’s tempting to believe that the louder, flashier, more high-tech a toy is, the better it must be for learning. But research actually suggests the opposite—especially when it comes to supporting children’s language.

For families of neurodivergent children, the pressure to buy the “right” toy can feel even heavier. But the truth is, the best support for your child’s communication doesn’t come from something that lights up or talks back. It comes from you—the person who joins in their play, follows their lead, and responds to their ideas.

And if you’re a therapist reading this? The same applies when you’re choosing what goes into your therapy kit.

What we know from research

  • A small selection works best. When only a few toys are available at once, children tend to stay more engaged and use their imagination more creatively. Rotating toys can help keep things fresh without overwhelming them.

  • The simpler the toy, the richer the language. Toys without too many bells and whistles invite adults to use more specific words—like naming the “tractor” or “gate” instead of just saying “this one.”

  • Electronics get in the way. Toys that light up, play music, or “talk” often dominate the interaction. Studies have found that when children play with electronic toys, both parents and kids talk less, use fewer new words, and miss out on those wonderful back-and-forth exchanges that build language.

Where toys fit into language learning

Toys can be a great springboard for conversation, but they’re not essential. Children learn just as much (if not more) from everyday routines, story time, or trips to the park. A toy is most useful when it creates opportunities for you to talk together—not when it takes centre stage.

As one group of researchers put it, the magic of language learning comes from the interaction, not the toy.

Things to think about when buying toys

  • Is this even the best option? Sometimes the most powerful gifts for language are experiences—a zoo visit, a library card, or a family picnic.

  • Could I use something we already have? Saucepan lids, cardboard boxes, wooden spoons—everyday objects often inspire the most imaginative play.

  • What do I want this toy to do? Maybe you need something to keep your child busy while you cook dinner, or maybe you’re looking for a toy that encourages problem-solving. Different goals will lead you to different choices.

  • How much language can this toy spark? A farm set offers lots of labels and actions to describe; a fidget spinner, not so much.

  • Will my child enjoy it right now? A toy that’s perfect for language modeling is useless if it doesn’t match your child’s play stage. Meet them where they’re at.

  • Does the toy support our play together? The best toy is one that helps you connect with your child, not one that takes over. And if it needs batteries? Try leaving them out—you might be surprised how much more conversation happens.

The bottom line

When it comes to language development, the toy itself matters far less than the moments you share while playing. At Hi Thrive, we believe the best gift you can give your child is your time, your words, and your attention. Toys are just the extras.

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